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Co-Ops by Jack Buckley

By | The Yacht Business | No Comments

Co-Operation
In a recent article I referred to the best parts about being a Yacht Broker and I am sure each of us has our own personal list of reasons and history that brought us to this lifestyle. I would like to suggest that an important component that binds us to this profession is the co-operative nature of our relationships with other brokers and salespeople. Can you imagine how uncomfortable and unfriendly our relationships between each other would be if we did not co-op our listings between ourselves and other brokers. The strength of our business is supported by the fact that we function as a group. You bring clients to my boats and I bring your listings to my buyers. The purpose of being a group and of our co-operative agreements is to provide a process to improve the volume and consistency of each of our businesses and of our incomes. Your membership in the California Yacht Brokers Association facilitates and improves the co-operative nature and enhances the trust between you and the other broker members. If your business is like the average, more than half of your sales come through co-ops. Either your listed boat is sold by another broker or your listings did not match with your buyer needs but you were able to find a suitable boat for them within the listings of a co-operative fellow broker. If listing sharing was not a part of our brokerage business each of us would be in a much more competitive environment. Each of us would be pushing our clients to pick one of our exclusive listings as the best boat for their needs. If we were unsuccessful in that effort, we would be stuck and our clients would be forced to establish another relationship with another broker in the search for their perfect boat. We would not have any reason to talk to each other, help each other, or encourage each other. We would mistrust and avoid each other and some might potentially open themselves to unethical practices in order to pursue business. Most people and families wanting to enjoy the boating lifestyle will decide that a used boat is the right choice for them. Pre-owned boats offer variety for the buyer and the choice of potentially perfect boats is enormous. Fortunately, the brokerage community does enjoy a history of friendly co-operative sharing of listings between brokers. The CYBA helps keep transactions friendly and professional by providing a secure process for those brokers wishing to increase their opportunities by working with other brokers and salespeople. Our buyers have a much better chance of finding their true dream boat and our sellers have more opportunities for a quick sale and good price when we all co-operate. Plus, we all make more sales and more income by co-operating with each other. The best part of our co-operative nature, of course, is that this business becomes an enjoyable and prosperous lifestyle for all of us.
Good Selling to you all,
Jack Buckley

In the name of all who have sailed aboard this ship in the past, and in the name of all who may sail aboard her in the future, we invoke the ancient gods of the wind and the sea to favor us with their blessing today. "Mighty Neptune, king of all that moves in or on the waves; and mighty Aeolus (pronounced EE-oh-lus), guardian of the winds and all that blows before them: "We offer you our thanks for the protection you have afforded this vessel in the past. We voice our gratitude that she has always found shelter from tempest and storm and enjoyed safe passage to port. "Now, wherefore, we submit this request, that the name whereby this vessel has hitherto been known as Soliloquy, be struck and removed from your records. "Further, we ask that when she is again presented for blessing with another name, she shall be recognized and shall be accorded once again the same privileges she previously enjoyed. "In return for which, we rededicate this vessel to your domain in full knowledge that she shall be subject as always to the immutable laws of the gods of the wind and the sea. "In consequence whereof, and in good faith, we seal this pact with a libation offered according to the hallowed ritual of the sea." "For thousands of years, we have gone to sea. Talented men have crafted and refitted vessels to carry us on our dreams and we have called them home and we have called them by name. These ships nurture and care for us through perilous seas, and so we affectionately call them "she." plus we need to continuously spend money and effort on them. To these well shaped and comfortable ships we toast, and ask to celebrate this vessel and its crew." Then everybody raises their plastic glass filled with champagne or your favorite non-alcoholic beverage and shouts, "TO THE SEA, ..TO THE SAILORS OF OLD." Everybody takes a sip. Lord Burton continues. "The moods of the sea are many, from tranquil to violent. We ask that this ship be given the strength to carry on. The keel is strong and she keeps out the pressures of the sea." Again the glasses are raised, and the assemblage shouts, "TO THE SEA...TO THE SAILORS OF OLD...TO THE SEA!" Everybody takes another sip. "Today we come to name this dream fulfilling lady " ZERO", and send her to sea to care for, and be cared for by her Captain Christian and First Mate Rebecca . We ask the sailors of old and the mood of the God that is the sea to accept ZERO as her name, to help her through her passages to far off lands, and allow her to return with her crew safely. " Again, with the raising of the glasses, "TO THE SEA...TO THE SAILORS BEFORE US...TO ZERO." A last, long sip by all.

Boat Dedication

Happy 2016!

By | About Ensign | No Comments

The team at Ensign Yachts has done a fantastic job since 2012 and has helped many boating and yachting enthusiasts purchase or sell their latest vessel. Sales at Ensign Yachts has increased greatly in the last year or two and we expect a continued positive trend for 2016. Our team is growing and we have opened a second office last year in San Diego. We are here to help current yacht owners to maintain their boats and to find a suitable buyer when they decide it is time to move to a different boat. We are known for counseling our buyers and helping them find the right boat for their needs and budget. We do not sell or offer new manufactured boats. We are dictated to finding the best boat for our clients no matter what boat it might be or where it might current lie in the state, country or even the world.
We hope you will make this Ensign Yachts website and blog a favorite of yours and comeback often to see what’s new at Ensign and the yachting lifestyle.
You will find maritime news here as well as updates to newly listed boats for sale.
Yachting tips and many links to boating resources are available within our pages.
Come join us and you too will agree that “Life is Better on a Boat” Welcome!